Alexander started his career at Nestlé in January 1996 when he joined Nestle Germany as commercial trainee. From 2006 to 2010, he worked as Business Executive Manager Coffee & Beverages for Nestlé Cesko & Slovensko. In 2010 Alexander transferred to Nestlé France as Business Executive Manager Confectionery. In October 2013, Alexander was promoted to Chief Executive Officer of Nestlé Belgilux. As from March 2018, he heads the Confectionery & Ice Cream Strategic Business in Nestlé Headquarters in Vevey, Switzerland, responsible for chocolate, biscuits, sugar as well as ice cream globally.