News from the Field




July 2007



World Cocoa Foundation Focus on Indonesia

Logo News from the Field highlights World Cocoa Foundation staff travels to WCF program sites and partners' events in cocoa-producing countries.

This issue highlights Bill Guyton's trip to Indonesia.


Cocoa Farming and Trade in Indonesia

Recently, I attended the 4th Indonesia International Cocoa Conference, followed by field visits to cocoa farms. The theme of the conference was "World Cocoa Sustainability Partnership" which closely ties to the mission and goals of the World Cocoa Foundation. I was surprised by the size and diversity of the audience (over 250) from both the private and public sectors. ASKINDO did an excellant job at organizing the conference.

Cocoa is a very important export crop for Indonesia, which is currently the third largest producer in the world. As in other cocoa growing countries, the crop is cultivated by small scale family farmers. The cocoa industry in Indonesia faces several challenges and opportunities. One of the more serious problems is the cocoa pod borer pest which destroys millions of dollars worth of cocoa in the fields. The World Cocoa Foundation and partners are investing in pilot programs to curb the losses by providing better farming and harvesting practices. Greater investment is needed in the future to breed trees that are more resistant to the pest. This effort will take time and patience.

Conference speakers included Mr. Bayu Krisnamurthi, Deputy Minister of the Coordinating Ministry for Economic Affairs in Indonesia, who presented the country's national plan for cocoa development. I particularly liked his remarks on encouraging small scale farmers. "The people ARE the giant", he said, and the government will help, where possible, to ensure farmers' success. His remarks were supported by other government officials and trade groups.

International speakers included Jan Vingerhoets of the International Cocoa Organization, Phil Sigley from the Federation of Cocoa Commerce in the UK, Isaac Osei from the Ghana Cocoa Board, Pam Thornton from the Cocoa Merchants Association of America, and myself . We also heard about market potential in China, as well as a new Indonesian public-private initiative called "Cocoa Sustainability Partnership" or CSP. Here are the meeting proceedings.

After the conference, Ben Ripple of Big Tree Farms hosted a small group tour of local cocoa farms. We visited an area where farmers had replaced terraced rice fields with cocoa. I noticed cocoa growing in association with vanilla and cash crops, thus helping farmers to diversify their income sources. Although the majority of Indonesian cocoa is unfermented, farmers in this area were fermenting their beans and using improved drying techniques.

After leaving Indonesia, I had the opportunity to visit World Cocoa Foundation member companies in Japan: Morinaga, Meiji and Lotte. These companies support sustainable cocoa efforts and have helped to provide guidance to WCF. In Japan as in many other countries, single-origin and specialty cocoa is becoming increasingly popular.

Best Wishes from Indonesia, Bill


For More Information on WCF Southeast Asia Programs

The Agribusiness Market and Support Activity (AMARTA) Project is implemented by Development Alternatives Inc. with support from the US Agency for International Development, World Cocoa Foundation, Blommer Chocolate Company, Olam International Ltd., and Big Tree Farms. The project is active in Sulawesi and Bali.

For more information on WCF supported programs in Southeast Asia, visit the WCF website.

Read and comment about recent events and staff travels in the World Cocoa Foundation Blog.